Staying Focused on What's Important…

I’ve been thinking a lot about what’s most important and how to direct my focus. Here’s where I'm at:

Friends & Family

Nothing is more important to me than reaching out to family & friends. I’m staying close, so we all feel less isolated, less concerned and lift each other’s spirits.

See Also: Staying Calm in a Crisis

Health & Safety

We all must do what’s needed to help slow the spread of Coronavirus, so that it eventually ends.

Appreciation

Healthcare providers, educators, most government officials, delivery, food and drug stores, emergency services and utility people… they and others deserve our appreciation for doing their best to serve the public. I’m thankful for them.

Empathy & Kindness

This crisis is going to increasingly hit people hard, and everyone will be dealing with personal struggles that we may or may not know about. I’m hopeful that everyone acts with more empathy & kindness than ever.

Offering Support

I'm inspired by people and brands turning what they do best into support for others. I’m committed to doing the same. If you’re running a business or nonprofit and need guidance to focus efforts or connect with customers, please don’t hesitate to reach out. I’ll gladly talk and support in any way I can.

See Also: When Brand Purpose Inspires Crisis Support

This post is part of a series of thoughts during the Coronavirus Pandemic. At this point, we are just beginning to feel the impact that this will have. People are beginning to shelter in place, and non-essential businesses are closing.

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